New York, 8 July 2014 – The UN organization dedicated to gender equality and the empowerment of women (UN Women), today announced that it has tapped British actress Emma Watson as Goodwill Ambassador.
“We are thrilled and honoured to work with Emma, whom we believe embodies the values of UN Women” said Executive Director Phumzile Mlambo-Ngcuka.
Known for playing the leading role of “Hermione Granger” in the Harry Potter saga, Ms. Watson has been involved with the promotion of girls’ education for several years, and previously visited Bangladesh and Zambia as part of her humanitarian efforts.
“The engagement of young people is critical for the advancement of gender equality in the 21st century and I am convinced that Emma’s intellect and passion will enable UN Women’s messages to reach the hearts and minds of young people globally” stressed Ms. Mlambo-Ngcuka.
The role of the Goodwill Ambassador is to promote the empowerment of young women and to serve as an advocate for UN Women’s HeForShe campaign in fostering gender equality That campaign is a solidarity movement which brings women and men together to fight against gender inequalities faced by women and girls globally.
“Being asked to serve as UN Women’s Goodwill Ambassador is truly humbling. The chance to make a real difference is not an opportunity that everyone is given and is one I have no intention of taking lightly” said Ms. Watson.
“Women’s rights are something so inextricably linked with who I am, so deeply personal and rooted in my life that I can’t imagine an opportunity more exciting” she concluded.